Support

Elements Support

You can feel confident when investing in an elements or BalanceD franchise that you will have world-class support and training. The following information is provided as a guide to the menu of tools and services available from elements corporate to help support your club. Each franchisee is assigned a personal business coach to walk through each step of the development process. We encourage each owner and Club Director to become familiar with this menu and utilize our assistance and support as often as possible.

Pre-Opening Support

• Pre-opening brand and concept training. Recommended reading list and resources. 
• Presale set-up and assistance
• Ongoing business assistance and training with a dedicated, experienced business coach
• available through pre-approved sales coaches/consultants**
• ELI™ - elements Leadership Institute: a 4-day comprehensive training program, plus operating and sales manual sets.
• Elements business coach provides regular follow-up calls during startup
• Business plan template provided

Ongoing Support

• 24 hour access to the owners training intranet and information library
• 24 hour online graphics, images, and forms library
• On-site consulting & training
• Recommendations on sales, management and operations consultants from our industry database.
• Review and recommendation on fitness industry continuing education events.
• Ongoing access to resumes and staffing through elementscareers.com.
• Bi-weekly advanced sales and operations training via Webex on scheduled topics
• 24-hour access to retail ordering website

Media

• Creation of local PR concepts
• Fresh marketing and member campaigns
• PR and media releases, brand building, stories and articles from elements corporate
• Assistance with media placement and contact lists
• Assistance with increasing local website visibility
• Creation of popular and powerful community awareness campaigns

Interactive

• Robust monthly online magazine, media blogs, All-Star Fitness Advisory Board, featured articles, videos and more keeps our clubs in the news.
• Full online web club with updatable local club pages
• Online class scheduling
• Online booking of personal training in real time

Marketing

• Complete and seasonally updated branded apparel line, elements retail
• Unlimited complete custom art program
• Updated club marketing and advertising campaigns from our award-winning creative team
• Full branding campaigns including oversized posters and art
• Unique cross-marketing campaigns with elements and BalanceD™
• Integration of marketing and ad campaigns with our online magazine for greater local exposure and credibility

Click here to learn more >